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Fashioning Brand Legacies

Crafting an iconic style for brands transcends slapping a logo on ill-fitting attire. Attire can cultivate a consistent halo fostering consumers into fanatics.

Results

After 1 year of designing Monstercat's merch:

Annual Sales USD

400

K+

Increased Sales

+33

%

Returning Customers

+41

%

Order Value

+24

%
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Hover over a collection to preview

Band Merch

Blends our love for music with clothing that speaks to our rhythm.

Girls Running Shit

A non-profit organization based in Pittsburgh, dedicated to providing resources for women/femmes in need

5 Deadly Venoms

New York City's original NYXL Supporters' Club. 100% Community Led.

Berserker

Enter the realm of darkness this spooky season with a fit as scary as a canceled show.

Revival

Exploring Lost Civilization with iconic designs for the modern music lover.

CTRL-MC

Hack into the nights cyber beats from your computer or front of the dance floor.

Rebel Riot Squad

The gang’s all here, so squad up and choose your favourite rebel!

Vandal

Inspired by modern graffiti and line work tattoo artistry to hit the streets.

Headliners

This collection has just entered the main stage how about your next festival?

Night Beast

Prepare to unleash your inner nocturnal creature and embrace the twilight of tunes.

Berserker

CTRL-MC

Revival

5 Deadly Venoms

Girls Running Shit

Band Merch

Rebel Riot Squad

Overview

The NIGHT BEAST collection was created for DJs and fans begging for simple yet iconic black t-shirts. so we blended brooding imagery with our bold brand identity for fashion-forward pieces that thrive in the twilight hours.

Roles
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Concept

Night Beast is a celebration of the enigmatic beauty of the night, a time when music lovers inhabit their “nightlife.” Designed with a dark yet playful spirit, this collection evokes the haunting atmosphere of the moonlit hours of nightlife culture.

Marketing and Launch

We launched this collection with a campaigns across Reddit, Facebook, and instagram to excite long time fans yearning for some darker vibes.

Collection Items:

• Hoodie

• Pullover

• Long Sleeve

• T-Shirt

• Shorts

Creative Collaborators: 

Jin Gilbert

Robin J. Kavanagh

Valeria Searle

Client Name One

Apparel

2023

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This is a paragraph. It is connected to a CMS collection through a dataset. Click “Edit Text” to update content in the connected CMS collection. The CMS can be used to store website content, or to collect data from site visitors when they submit a form. The CMS collection is already set up with some fields and content. To customize it with your own content, import a CSV file or simply edit this placeholder text from the collection. You can also add more fields, which you can then connect to other page elements to display content on your published site.

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